Eighty years have passed, and the world’s top watch brand Jaeger-LeCoultre Reverso flip watch has not only eclipsed with the passage of time, but has become increasingly popular. Coinciding with the 80th anniversary of the birth of this series of watches, Jaeger-LeCoultre brought a number of antique watches and new series of the Reverso series to a grand exhibition in Shenzhen.
Reverso watch, endless legend
In 1931, in order to meet the desire of British officers to have an elegant watch that can stand the test of polo games, Jaeger-LeCoultre created the world-famous Reverso watch. Since its inception, the Jaeger-LeCoultre Reverso watch has continued to introduce new features, while maintaining a unique style while presenting a variety of looks. Today, the Reverso watch has become the model of the Jaeger-LeCoultre brand.
Twenty years later, the Reverso flip watch has not only become overshadowed by the passage of time, but has become more popular. In the past eighty years, Jaeger-LeCoultre has designed more than 50 movements for this legendary series. Today, wearing a new Reverso watch on the wrist has become a distinguished and unique symbol. It condenses the history of watchmaking and is the crystallization of perfect craftsmanship and aesthetic design. The imaginative and innovative Reverso watch designers have brought us more than just a watch with a reversible case, and they have brought the world’s unending passion for 80 years.
‘The 80th Anniversary of the Reverso Watch’ China Tour Exhibition Presents Unique Collections
During this tour, Jaeger-LeCoultre ingeniously presented the 178-year glory history of the brand and the legendary experience of the Reverso watch series in the display area on the first floor of China Resources Center Vientiane City. Visitors can deeply understand the legend behind the top watches through vivid and detailed information, and watch the Jaeger-LeCoultre watchmaker transform the inspirations and ideas in his heart into exquisite craftsmanship into the watches on his wrist. In this exhibition, several rare Jaeger-LeCoultre museum collection watches arrived in China. From the earliest birth of 1931, the classic and beautiful Reverso men’s and women’s flip watches, precious enamel painted watches in 1936 ; To the pure and simple new Grande Reverso Ultra Thin 2011 large Reverso watch, to the Reverso Gyrotourbillon 2 ball tourbillon watch 2 with gorgeous appearance and precise timing, visitors will be immersed in Reverso flip The watch’s unique visual feast.
It is worth mentioning that Jaeger-LeCoultre launched a personalized custom flip ultra-thin watch for the 80th anniversary of the Reverso flip watch in China, and in this way paid tribute to the long-standing traditional culture of China: Grande engraved with a dragon pattern on the back Reverso Ultra Thin large Reverso watch. As a traditional Chinese mascot, the dragon fuses the aura of heaven and earth and the essence of all things. I believe Xianglong will also bring auspicious blessings to the wearer. The exhibition area also has a special sales area, and visitors can reserve their models on the spot.
Jaeger-LeCoultre’s ’80th Anniversary of the Reverso Watch Tour in China’ Shenzhen Station will continue from October 11th to October 16th, and will be presented daily from 10:00 to 21:30.
The Jaeger-LeCoultre “Reverso 80th Anniversary China Tour” will last 4 months and cover 6 important cities, providing watch enthusiasts and consumers with a comprehensive and up-to-date experience of Jaeger-LeCoultre watches, brand innovation, precision and precision. A perfect opportunity for craftsmanship.